Why there'll never be another Steve Jobs
Thursday, October 6, 2011 at 09:11AM
David Pogue nails it:
[T]he story of Steve Jobs boils down to this: Don’t go with the flow.
Steve Jobs refused to go with the flow. If he saw something that could be made better, smarter or more beautiful, nothing else mattered. Not internal politics, not economic convention, not social graces.
Apple has attained its current astonishing levels of influence and success because it’s nimble. It’s incredibly focused. It’s had stunningly few flops.And that’s because Mr. Jobs didn’t buy into focus groups, groupthink or decision by committee. At its core, Apple existed to execute the visions in his brain. He oversaw every button, every corner, every chime. He lost sleep over the fonts in the menus, the cardboard of the packaging, the color of the power cord.
That’s just not how things are done....
Even at Apple, is there anyone with the imagination to pluck brilliant, previously unthinkable visions out of the air — and the conviction to see them through with monomaniacal attention to detail?
Suppose there were. Suppose, by some miracle, that some kid in a garage somewhere at this moment possesses the marketing, invention, business and design skills of a Steve Jobs. What are the odds that that same person will be comfortable enough — or maybe uncomfortable enough — to swim upstream, against the currents of social, economic and technological norms, all in pursuit of an unshakable vision?
Zero. The odds are zero.
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